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Tenerife is another planet. Exclusive interview with Jhow Ferso


Photographer: Jhow Ferso @jhowferso
Model: Laura Monroy @lmmonroy19

First off, can you tell us about yourself and how you got started in photography?

While studying, I started working as a product photographer, mostly specializing in food photos. Once I finished my degree, I was separated from photography for many years. But around 2012, my profession stopped making me happy and I needed to do something that would fill me up, make me feel like using my most artistic part.


Jhow, what are the biggest challenges do you experience in the photography field?

The most difficult thing is to make yourself seen, is to separate yourself from the rest, and obtain professional recognition, the job market of photography in my field and in the area where I live is very complicated, not so much because of the competition, but because of the low value that the company has. profession.



Tell us a bit more about your project "Tenerife is another planet". Is there any particular message you would like to get across to the viewers?

This session is part of a more extensive work, and "Tenerife is another Planet" has the message of how much I love that island, the beauty it has in each of its corners, I am a lover of beach photos, and the Tenerife Island allows me to never finish enjoying all its unique beaches, golden and black sands, volcanic beaches and not only unique but deserted, beaches crowned by mountains of all colors. "Tenerife is another planet" is a session that, after having been in the same place several times, that day at that time, the light in the environment was something that I had never seen before. And that is the magic of Tenerife.


What is one last impression you want to leave in your photographs?

We live in a moment when, through social networks, we are bombarded by photos where only the physique of the model matters. I have a different point of view, I seek that in my photographs the character of the person who photographed can be seen, that the person who sees the photo does not stop only in physical beauty but is able to see something else. Be able to see a little of what I see.


How long does a shoot day typically last and what is the preparation like?

This is something that many people do not know and do not fully appreciate, but really a day of filming begins many days before, an idea that goes around in my head that arises and is born in seconds or hours. After the preparation and get everything necessary for that idea, get the model and talk to her, so that she breathes my idea, what I am looking for, what I want to achieve. Prepare displacement team wish to have the correct time, there is a lot of enthusiasm in each idea. Then the day of filming is the most comfortable and easy fun part. And it varies according to the idea between two and 8 hours. They always fly by, then we always try to finish with a glass of a "mojito" to talk about how the day has gone, review the photos, and enjoy being able to work on this.


In your own experience, what are the biggest challenges for an independent photographer?

The first thing is to create a signature, a style. Then make yourself known, and finally get recognition to be able to overcome all the challenges that this profession entails. And have a lot of patience.


From your point of view, what makes the shoot successful?

This question is easy to answer. I've known for a long time that the award time is always shorter than the time you need to get it. A successful filming is one that you enjoy, that you give your best without feeling stressed by anything or anyone. In each session I owe it to two people, the first to myself, to feel happy with what I do and the second person is the person I am photographing, who I try to take the best possible photo of him. Everything that comes after is secondary. And enjoy the session having a good communication with my model that is the success of each filming.



What would be your tips/advice to models or photographers looking to expand their portfolio?

To photographers: Patience and work and more work, each session makes you better, each mistake makes you better. Being professional is not charging for a session. Being professional is the ability to solve a problem, knowing how to solve a solution, and that is given by experience, and experience is only achieved by doing many sessions.


For models: Practice, and practice more, learn all you can, and then do it your way. And above all be yourself. Remember that when a photographer shoots you it is because he sees something unique in you, and if the model is able to feel that unique thing that he has, the photos of him will be incredible.



What do you like to do when you are not behind the camera?

I like spending time with the people I love, I love a good conversation, sitting down for a drink with friends, and I love planning the next photoshoot.


What projects are you working on next, and what are your goals for the future?

I have been dreaming of the possibility of doing an exhibition for a long time, and I have a job that for me would be perfect for that dream and I have been preparing for it for a long time. The year 2020 has been very difficult for everyone, and this 2021, it is not very different. My future is to have the best possible year 2021 to continue working and little by little to plan, develop, do and finish the projects I want to do.



Where can we see more of your works and get connected with you?

See some of my work on Instagram @Jhowferso, I also have all my publications on my litmind page. litmind.com/Jhowferso

Contact me through Instagram or my email Jhowferso@gmail.com




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